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Mobile Marketing Solution describes marketing on or with a mobile device, such as a mobile phone. Marketing on a mobile phone has become increasingly popular since the rise of SMS in the early 2000 when businesses started to collect mobile phone numbers and send off wanted content. Mobile marketing via SMS has expanded rapidly in Europe as a new channel to reach the consumer and has become the most popular branch of the Mobile Marketing industry with several hundred millions of advertising SMS sent out every month in Europe alone. Portal |